About Veritone Attribute
Veritone Attribute is a comprehensive attribution analysis solution. It correlates broadcast ads with web traffic to measure the impact of advertising with data-driven insights.
Attribute correlates ad events from station playout and traffic logs with website activity to reveal response insights. Our analytics show performance for:
- Station
- Creative
- Placement
- Geography
These analytics evaluate how campaign elements resonate with listeners. Armed with this data, you can identify which avenues deliver the best ROI, and ultimately, make more strategic decisions in your advertising.
